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South Derry / Londonderry Ulster Farmers’ Union welcomes Fibrus’ commitment to connecting local communities

1st December 2021

The South Derry / Londonderry Group of the Ulster Farmers’ Union (UFU) has welcomed the arrival of Northern Ireland’s fastest growing broadband provider, Fibrus to Mid Ulster, as part of its campaign to revolutionise rural connectivity.


Fibrus is currently rolling out 21st century full fibre infrastructure to rural and regional parts of Northern Ireland, bringing hyperfast broadband to towns and villages which have previously been left in the digital darkness.


The relationship between Fibrus and the Ulster Farmers’ Union was launched earlier this year when the full fibre company became ‘Affinity Partners’ of the organisation. UFU members will receive support and special rates to help move their farming business online using the new Fibrus network.


Joe Diver, Brand and Marketing Manager at Fibrus was in Magherafelt to launch the live network. He said:


"At Fibrus, we understand how difficult it has been for homes and businesses in rural regions who before now have been living in the digital darkness. That’s why we are committed to connecting communities and equipping families and rural businesses - whether SMEs or farming businesses - with the tools to thrive in modern times.


"We are already making our way across Northern Ireland, transforming connectivity in these areas and addressing the digital imbalance that exists between urban and rural. Working with the Ulster Farmers’ Union has helped us to identify ways to support local farms and agri-businesses specifically, which we know make up a major portion of rural economies. We’re delighted to now be live in Mid Ulster and look forward to seeing those who need it most, reap the benefits of our hyperfast broadband services.”


Group Manager at South Derry / Londonderry Ulster Farmers’ Union, James Graham added:


"Bringing full fibre broadband to rural communities like ours is going to have a major impact on how we live and work. Having access to effective and efficient connectivity services is now essential to those working in our industry, so this new network will help boost our mission at UFU to support a vibrant and sustainable farming economy.


"Modern farming practices and administrative processes have become increasingly digitalised, so connectivity has quickly become a crucial utility on our farms. We have secured an excellent deal with Fibrus which is available to all our members, so we hope many of them take up this beneficial opportunity - as I have already.”


For more information on the work of Fibrus and the Ulster Farmers’ Union partnership, visit www.fibrus.com/ufu.

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